Fine Feathers, Peacock Alley and Kidzu will relocate to University Mall this Fall

Chapel Hill, NC – Fine Feathers and Peacock Alley have signed leases to move their businesses to University Mall from University Square bringing the total number of new leases executed in 2013 to seven.  The new leases total over 15,000 square feet.  The boutiques will occupy part of a new  exterior wing recently developed to meet the demand for exterior shop space.  The new stores along with other site improvements are part of redevelopment plans that will continue through fall 2013 and culminate with the opening of several new stores in fourth quarter including TrySports and William Travis Jewelers.

Fine Feathers will take approximately 2,700 sf of new shop space on the exterior of the mall next to William Travis Jewelers, who is set to open in September.  Fine Feathers is a Triangle destination for women’s designer apparel and accessories.

Peacock Alley will open next to Glee Kids, which opened earlier this year.  A Chapel Hill institution, Peacock Alley is celebrating 32 years of operation in Chapel Hill, and offers fine home furnishings, luxury linens, gifts and interior design services. Betsy Hayes, Owner,  said, “When we asked our customers, especially those coming from out of town, University Mall was hands down the best choice for a new location from a convenience stand point and proximity to Southern Season which many enjoy visiting when they come to Chapel Hill.”

Both boutiques will be open in time for holiday shopping, and will complement the selection of locally owned stores and restaurants.

Kidzu Children’s Museum will open in the former Chapel Hill Library location near Dillard’s. Kidzu's Launch Pad initiative will give the growing museum space to prototype new exhibits, expand programming, and increase field trips, while they continue fundraising for their permanent location.

About University Mall

University Mall is a 366,000 square foot regional shopping center located on route 15/501 in Chapel Hill, and anchored by Dillard’s and the award-winning gourmet retailer, Southern Season.


About Madison Marquette Retail Services (MMRS):

MMRS provides a full range of real estate services for 20 million square feet of retail and mixed-use properties throughout the United States.  The company specializes in enhancing the value of retail assets through an integrated approach to leasing, property management, marketing and development services. MMRS has offices located in Charlotte, Dallas, Ft. Lauderdale, Los Angeles, New York, Philadelphia, San Diego, San Francisco, Seattle and Washington, DC. For more information, please visit


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